Start hereWhy Beacon — the short version→ What Beacon runsYour strategy runs the companyNumbers you never doubt Every dollar compoundsScale without hiringEvery department fully staffedFundraising built in How to get startedConnect your toolsHow the setup works How you use it dailyYour day Your human staff, fully informed
Start hereThe Engine — overview→AutonomyWhat Beacon writes back→Integrations Unified everything The complete customer view Data Integrity Lifecycle intelligence Segments & Cohorts Predictive paths Where the limits areHow much you let it do
Start hereOne engine, six systems→AutonomyChoose your autonomy→ Command systemOverview What it doesYour strategy runs the companySet targets Align every team Track and re-steer Guardrails Act early The intelligence it createsKnow early Growth systemOverview What it doesEvery dollar compoundsCampaign-to-cohort Deal-to-revenue Contract-to-renewal The intelligence it createsMarketing intelligence Sales intelligence Customer intelligence Pricing intelligence Finance systemOverview What it doesForecasting Sales forecasting Cash runway Board reporting Honest states The intelligence it createsSaaS metrics Forecast confidence Benchmarks Capital systemOverview What it doesInvestor data room Round manager For investors The intelligence it createsCapital scenarios Capital-to-revenue Capital benchmarks Capacity systemOverview What it doesScale without hiringEvery department fully staffedThe roles Beacon covers Capacity for every system The intelligence it createsCapacity-to-revenue
Start hereThe AI system — overview→AutonomyWhat the agents do alone→The intelligenceStrategic intelligence Ask Beacon The agentsBeacon agents Build your own For every AI you runGuidance in every tool Make every AI smarter One trusted number
Start herePlans & pricing→ Before you decideROI calculatorWhat Beacon replacesThe cost of finding out late
About BeaconThe technical brief (CTO)The Predictive PathContactBook a call
ShipsAt launchWave 2Wave 3Wave 4
Log inSign up
About Beacon

We're building the company control plane. Starting with revenue.

One conviction: a company should steer on numbers it can defend. Here's who we are, what we believe, and exactly where our limits sit.

Book a callRead our thinking →
Why we exist

Companies run on numbers nobody can defend.

Ask one company for its ARR.

Sales
$34.0M
Bookings-based. Includes signed-not-started, and the deal that just slipped.
The catch
Nobody can trace it.
Finance
$11.8M
Billing-based, net of churn. Closed three weeks after the quarter.
The catch
Right, but late.
The board deck
$12.1M
A blend of both, assembled by hand the night before.
The catch
Defended from memory.
Three ARRs. Zero receipts.The year gets bet on whichever number wins the meeting — and now AI agents are acting on them too.

So we build the control plane: one engine every team and every AI reads, where every number is computed exactly and arrives with its receipts.

What we believe

Five commitments. Built into the product.

How Beacon is builtenforced in every configuration
✓Computed, never guessed
Every figure comes from a fixed calculation you can trace. Beacon's AI never invents a number.
✓One definition of every number
Published and open — one ARR, one forecast, the same for every team.
✓Your logins stay yours
Every source connects in its own login screen. Writes wait for a person's yes.
✓Honest states, not plausible ones
A missing source stops the module, or names exactly what it can't say. No plausible numbers.
✓On the record
Targets, plans and approvals are sealed, append-only. You show the record, not a recollection.

Not policies. Product. Each one is enforced in how Beacon is built — see Security & boundaries for the full list.

The people

Built by the person who needed it.

Founder
Niko Laine
Founder & CEO · 20 years a SaaS CFO

Niko has spent 20 years as a CFO for startups and growth companies internationally — building the reporting, the forecasts and the board decks, and standing behind the numbers in the rooms where they get challenged.

In 2020 he founded Calqulate, a financial-analytics platform for startups backed by Maki.vc, which automated the metrics finance teams were assembling by hand — CAC, LTV, MRR. Beacon is the next step of that work: not just seeing the numbers, but steering the whole company on them.

He still takes the strategy calls himself.

Book a call with NikoLinkedIn →
What we publish
The Predictive Path

Our open curriculum on revenue intelligence — how leaders see, predict and steer revenue as it becomes a system. A 14-course path. Free, ungated, no pitch.

thepredictivepath.com →
Beacon Revenue · Startup Academy LLC · San Francisco, California
Our limits

We started under $100M ARR. On purpose.

The biggest wins in automation are in SMB and mid-market — companies that can't spend a year and a seven-figure budget on a data team and a custom build. Enterprises can; it rarely works as planned. So Beacon starts where it changes the most: recurring-revenue businesses under $100M ARR today, with the ceiling moving into the $100–500M range as we grow. If you're past it, we say so before you sign — we'd rather lose a deal than your trust.

Talk to us

Questions land with the people who build the product.

Start free Book a call

Free at any size, no card — or write to us and get an answer within one business day.