Most of your company will never log into Beacon. That's the point.
A system only steers what it reaches. Beacon puts the target, the guardrail and the next step into the tools your company already works in — so the decision is made with the number in the room.
Three good calls. Every one made without the number.
Tuesday, 4:51pm. An 18% discount closes the quarter's biggest deal.
The spring campaign has run three weeks — on budget, on schedule.
The CSM quoted the renewal flat and got the signature early.
Nobody asked. The guidance showed up anyway.
Every connected tool. Every customer moment — the deal, the campaign, the renewal, the plan. Whoever's deciding, the math arrives while the move is still a draft. Here it is on one deal.
At 18% off, margin lands at 60.9% — under your 62% target. 15% clears it, still inside the buyer's range.
Nobody opened Beacon. The math was on the deal while the discount was still a draft.
Ask Beacon answers when you ask. This is Beacon speaking first — while you can still act.
Not another inbox. The tool you're already in.
You just watched the deal desk. The same arrival, three more places.
The renewal: risk becomes a nudge months before the notice.
The campaign: each audience's real economics, before budget commits.
The upsell: the plan starts from the paths, not a hunch.
Whoever's deciding, guided in the tool they already use.
Company targets are reached. Every day.
Targets stop being a January slide. Set once, cut to teams, guarded at every decision — so the number is met on the way, not explained afterwards.
The December target. Met because every decision below it steers toward it.
This quarter's slice of new ARR — tracked daily where the team works.
Checked at every discount, before the signature.
Risk surfaces months early, as a task where the CSM works.
Four things ride along. Here's what they look like when they land.
The company number, split into owned slices — each visible where that team works, tracked daily.
Checked at the decision. The consequence shows before you commit — never after the signature.
Quote the renewal at +18% — six months of expansion signals, usage up 41%.
The direction you committed, turned into each record's concrete next step.
Where each deal, account and cohort is heading — shown on the record it belongs to.
A task, a flag, a note — in each tool's own language, or in Slack or email where it can't. Inside each person's access, origin attached. How that's held →
It reaches machines the same way.
Beacon agents work from the same targets and guardrails — every change held for your yes. And the AI you run elsewhere reads the same numbers, so your copilots act on the plan your people do.
Put the number in the room where the decision happens.
Free at any size, no card. You approve the rules once — then it arrives on its own.