Start hereWhy Beacon — the short version→ What Beacon runsYour strategy runs the companyNumbers you never doubt Every dollar compoundsScale without hiringEvery department fully staffedFundraising built in How to get startedConnect your toolsHow the setup works How you use it dailyYour day Your human staff, fully informed
Start hereThe Engine — overview→AutonomyWhat Beacon writes back→Integrations Unified everything The complete customer view Data Integrity Lifecycle intelligence Segments & Cohorts Predictive paths Where the limits areHow much you let it do
Start hereOne engine, six systems→AutonomyChoose your autonomy→ Command systemOverview What it doesYour strategy runs the companySet targets Align every team Track and re-steer Guardrails Act early The intelligence it createsKnow early Growth systemOverview What it doesEvery dollar compoundsCampaign-to-cohort Deal-to-revenue Contract-to-renewal The intelligence it createsMarketing intelligence Sales intelligence Customer intelligence Pricing intelligence Finance systemOverview What it doesForecasting Sales forecasting Cash runway Board reporting Honest states The intelligence it createsSaaS metrics Forecast confidence Benchmarks Capital systemOverview What it doesInvestor data room Round manager For investors The intelligence it createsCapital scenarios Capital-to-revenue Capital benchmarks Capacity systemOverview What it doesScale without hiringEvery department fully staffedThe roles Beacon covers Capacity for every system The intelligence it createsCapacity-to-revenue
Start hereThe AI system — overview→AutonomyWhat the agents do alone→The intelligenceStrategic intelligence Ask Beacon The agentsBeacon agents Build your own For every AI you runGuidance in every tool Make every AI smarter One trusted number
Start herePlans & pricing→ Before you decideROI calculatorWhat Beacon replacesThe cost of finding out late
About BeaconThe technical brief (CTO)The Predictive PathContactBook a call
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The Growth system

Growth stops being a bet. Beacon runs it as an engine.

Growth is the one place where the result arrives long after the decision — so it gets run on leads and bookings, and both can be hit while the revenue underneath rots. Beacon aims the spend at the customers that pay it back, and steers it every working day until the target is reached.

Start freeSee how segments qualify
One quarter of spend$1.2M
→
New business that lasts$12.5M

Projected at 24 months · 91% confidence · illustrative

Where it breaks

Accountability stops at the signature.

Sales carries bookings. Marketing carries leads. Neither of those is revenue, and both can be hit by the same two deals that end up nothing alike.

Both signed the same quarter$120k each
Two years later — the one that fit
$320kStill growing. 95% retention, expanding 24% a year.
Two years later — the one that didn’t
GoneChurned at month 14. The bookings number never noticed.
On a bookings scoreboard, these two quarters are identical.
Beacon reads every account forward

It calls the churn early, and opens the expansion first.

Renewal likelihood — and falling
32%

Usage down 22%, tickets up threefold, NPS 9 to 6. Beacon has the save in someone’s week.

Forecast churn at renewal · ~8 weeks
Expansion readiness
80%

Adoption at 92% across a second team. Beacon drafts the expansion before anyone asks.

Forecast expansion · +$64k · ~6 weeks

Both reads, on every account, every working day. Customer intelligence →

One account is an anecdote

Beacon runs the complete lifecycle as a pattern.

Every customer walks the same five stages, and hundreds of yours have already walked all five. Beacon carries those complete paths forward onto the accounts you have today.

Acquisition Onboarding Adoption Renewal Expansion Expands $320k Renews flat $145k Churns $38k
Expanding412 accounts
Holding1,904 accounts
Defending231 accounts

Illustrative. The same lifecycle carries a campaign to its cohort, a deal to its revenue, and a contract to its renewal. Lifecycle intelligence → · Campaign-to-cohort · Deal-to-revenue · Contract-to-renewal

Which segments get the money

Beacon funds only what clears your floors.

SegmentReturn on acquisition
floor 3.0×Payback
floor 14 monthsWhat Beacon does
Mid-marketcarries $8.0M of the plan
3.9×
12 mo
Builds the plan on it
Enterprisecarries $3.0M of the plan
4.4×
14 mo
Paces it, one at a time
SMBcarries $1.4M of the plan
2.0×
19 mo
Never funds it with people

Segments are defined once and read the same everywhere. Segments & cohorts → · Marketing intelligence → · Sales intelligence →

A number you can forecast

Selected growth is forecastable growth.

Beacon knows which customers sit behind the number, so it knows what the number becomes. The growth line goes into the model with a confidence on it, two years out, and is rebuilt every working day.

two years ago $25.4M $34.0M today $52.0M the target
ActualForecast — 91% confidence, widening with distance

Where the history is thin, Beacon says so instead of pretending to be sure. Predictive paths → · Forecasting →

Stable enough to tune

Beacon moves the levers. You keep the call.

You can only read a lever on an engine that holds still. Beacon models the move first, then shows you where the year lands.

You land $0.6M short.

Mid-market is running 12% behind plan and nothing is aimed at it. Beacon flags the gap now, not in December.

Forecast$51.4M
Against target−$0.6M
Confidence91%

Beacon measures the gap against the plan every working day and proposes the cheapest move that closes it. Tracking against the plan →

How Beacon steers it

The engine runs whether or not anyone opens a dashboard.

READthe whole company AIMspend and effort ACTinside your guardrails PROVEon one cohort first EVERY WORKING DAY

You set how far it goes on its own, per decision, and it never moves past the floors you sealed. How much you let it do → · The guardrails it works inside →

Where it lands

Beacon holds you on the plan — not just at the finish.

Drift is normal. Beacon catches each one while it is still small, so the line is back on plan within weeks — every quarter of the way, not only in the last one.

Start with selection

Grow on customers you chose on purpose.

Start free See what the next dollar buys

Connect billing and your CRM — see what every segment actually returns, by the end of the week. Free at any size.