Start hereWhy Beacon — the short version→ What Beacon runsYour strategy runs the companyNumbers you never doubt Every dollar compoundsScale without hiringEvery department fully staffedFundraising built in How to get startedConnect your toolsHow the setup works How you use it dailyYour day Your human staff, fully informed
Start hereThe Engine — overview→AutonomyWhat Beacon writes back→Integrations Unified everything The complete customer view Data Integrity Lifecycle intelligence Segments & Cohorts Predictive paths Where the limits areHow much you let it do
Start hereOne engine, six systems→AutonomyChoose your autonomy→ Command systemOverview What it doesYour strategy runs the companySet targets Align every team Track and re-steer Guardrails Act early The intelligence it createsKnow early Growth systemOverview What it doesEvery dollar compoundsCampaign-to-cohort Deal-to-revenue Contract-to-renewal The intelligence it createsMarketing intelligence Sales intelligence Customer intelligence Pricing intelligence Finance systemOverview What it doesForecasting Sales forecasting Cash runway Board reporting Honest states The intelligence it createsSaaS metrics Forecast confidence Benchmarks Capital systemOverview What it doesInvestor data room Round manager For investors The intelligence it createsCapital scenarios Capital-to-revenue Capital benchmarks Capacity systemOverview What it doesScale without hiringEvery department fully staffedThe roles Beacon covers Capacity for every system The intelligence it createsCapacity-to-revenue
Start hereThe AI system — overview→AutonomyWhat the agents do alone→The intelligenceStrategic intelligence Ask Beacon The agentsBeacon agents Build your own For every AI you runGuidance in every tool Make every AI smarter One trusted number
Start herePlans & pricing→ Before you decideROI calculatorWhat Beacon replacesThe cost of finding out late
About BeaconThe technical brief (CTO)The Predictive PathContactBook a call
ShipsAt launchWave 2Wave 3Wave 4
Log inSign up
Peer benchmarks Later wave — designed

Is your growth actually good?

You grew 12% last quarter — great, or losing? Alone with your dashboard you can't know. Beacon answers it against companies like yours, then tells you what to fix first.

Turn it into a planHow the trade works
What you'll see

Your number, placed among your peers.

Each headline number gains one piece of context: where it sits against companies like yours. A verdict in plain words, not a percentile to decode.

Net revenue retentionEvery company like yours · n=214
Median 106%
Top quartile 124%
You · 112%
85%higher retention →135%
Better than most — not the top. Top third of companies like you Illustrative — not live data
From comparison to guidance

Don't just see the gap. Know what to fix first.

A static benchmark tells you that you trail. Beacon ranks your gaps by opportunity and hands you the move for each — so the comparison becomes a plan.

Where to focus — vs companies like youRanked by opportunity
1 Net revenue retentionYou 112% · top quartile 124% 12 pts behind Shift the mid-tier base into an expansion motion. Focus now
2 CAC paybackYou 14mo · segment 12mo 2 mo behind Tighten onboarding spend on the slow segment. Improve
3 Quarterly growthYou 12% · top quartile 19% 7 pts behind Unlocks as retention rises — downstream of #1. Downstream
4 Gross churnYou 6.2% · typical range In range Healthy for your segment — hold, no action. Hold

Illustrative — Beacon ranks the gaps that move your plan the most, and refreshes as the numbers change.

And you can just ask

Go deeper on any gap. In plain words.

Ask Beacon reads the anonymised blend, names the exact lever, and plays the move forward against your plan. It recommends; you decide.

Beacon.Ask Beacon
How do I close the retention gap to the top quartile?
The gap is expansion, not new logos — your NRR is 112%, the top quartile is 124%. It sits in your mid-tier base.
Recommended move
Shift the mid-tier base into an expansion motion
The single biggest lever on your plan.
The play
1Target the 40 expansion-ready accountsnow
2Move CS onto the expansion playthis quarter
✓Net revenue retention112% → 119%
✓New ARR from the base+$1.4M
Open the expansion play →Show the 40 accounts

Illustrative — closing about 60% of the gap to top-quartile retention.

In practice

Where a benchmark earns its keep.

The board asks

"Is 12% good?"

Your growth, placed in the pack — evidence attached.

Quarterly growthvs peers
Pricing review

Price in context

Payback against your segment, before you touch the price list.

CAC paybackvs segment
Churn check

Panic, or normal?

Peer context says whether it's seasonality or your problem.

Gross churntypical range
Before the round

Know your rank

Walk in already knowing where you stand on the metrics they'll check.

Percentile rankvs peers

Illustrative.

Where they show up

Beside your numbers — not on another dashboard.

The same peer context, wherever you already read the business.

Net revenue retention
Your retention, with a "vs peers" line.
YouPeers, like you
Board pack · how we compare
Quarterly growth
Top third
Net revenue retention
Above median
Gross churn
In line
CAC payback
Behind
Planning · targets set to the top quartile
Net revenue retentiontarget 124%
Quarterly growthtarget 19%
CAC paybacktarget 12mo
The trade, stated plainly

Give one number in. Get the whole set back.

Benchmarks exist because companies contribute — so contributing one anonymised aggregate is the price of admission.

You give
1 anonymised aggregate
→
Growth
12% · top third
Retention
112% · above median
Churn
6.2% · in line
Payback
14mo · behind

What you give

A blended figure for your peer group. Never your raw records, customers or identity.

What you get

Live peer benchmarks on every headline metric, updated continuously. On Growth it's your choice; opt out and they stay off.

Anonymisation that holds

Built so no one can be picked out. Including you.

A benchmark only appears once at least seven companies are in the group.
7 of 7 companies in this peer group
Warming up — comparison hidden until the group is safe
Benchmark ready — one blended figure, no company visible

Aggregates only

Only blended statistics ever leave a workspace — never rows, never records.

Like-for-like

Matched on size, market and model — the same rules for everyone, no flattering peer groups.

Yours to control

Off until you opt in, honours your region, and leaving stops contribution any time.

The standard underneath

Comparable because it's standardized.

Surveys compare twenty definitions of "ARR". Beacon compares the same measure, measured the same way.

Standardized metrics

One meaning per metric, on every side of the comparison.

✓Same definition
✓Same period
✓Same currency

Data integrity score

How complete the data behind a figure is — stated, never hidden.

92%integrity

Forecast reliability

Projections scored against what actually happened.

88%on-track

Beacon indices

The market baseline for recurring revenue, updated continuously.

104▲ 4 vs baselineRetention index

Investors and lenders benchmark on the same standard. Capital Benchmarks →

The honest part

If a comparison isn't safe, you don't see it.

Too few companies shows "warming up" — never a number that could expose someone. And the full detail — consent wording, protections, what happens if you leave — is published before you agree to anything.

The full terms
A fair trade

Bring your numbers. See what to fix first.

Start free Book a strategy call

Free at any size — on Free, contributing anonymised aggregates is what keeps it free. Benchmarks ship in a later wave; everything here describes the designed behaviour.